I spent several hours yesterday sending emails to book bloggers who I thought might be interested in reviewing Hold on to Your Horses. It took so long, not because of a gargantuan list, but because I agonized over the wording of the email. It is tricky to send out an advertisement/request without making it sound like spam. I seem to have done alright though because I’ve gotten positive responses from most of the bloggers that I emailed. Then this morning I spent several more hours responding to the responses and shipping out books. The positive responses were so encouraging that I spent another hour or more researching even more blogs that I’ll contact on another day. Oh, and I finally finished up that press release. All the packages are in the mail. Hopefully in weeks to come, I’ll be able to do a Link Salad to all the lovely reviews. Now it is time for me to shut down the marketing brain and go do something else. This is necessary because the thought of further marketing is currently exhausting. But turning off the marketing brainis proving difficult. I keep spinning further plans for both Hold Horses and for Schlock Mercenary. The thought of executing on these plans is completely unappealing right now, but my brain continues to provide the plans. Sometimes my brain won’t shut up.