Ever since Schlock Mercenary went independent on April 1st Howard has been extremely interested in watching his Google Adsense revenue. Any of you who have read the news tidbit posted about it at Penny Arcade will know that he is very happy with the revenue. Being linked from Penny Arcade gave us a readership spike yesterday with an accompanying Adsense revenue spike. This was happy.
As for me, I’m scared. I look at those wonderful numbers and think how wonderful it would be to have that money in my pocket RIGHT NOW. The more I stare at the numbers, the more they look like chickens; beautiful chickens that haven’t hatched yet out of eggs which are still in someone else’s basket.
I won’t really believe that advertising can produce regular revenue until I have a check in my hand.
And the other key would be not counting on it after the first check until you have the second check in your hand, right? And so on…
If it gives Howard more reason to be enthusiastic about drawing more Schlock, lets hope the chickens hatch nicely. 🙂
Even if the chickens don’t hatch, you can still have scrambled eggs…